HUMANIZE THE WEB LIVE SHOPPING
HUMANIZE THE WEB
With over 20 years of expertise in sales, training, brand activation, and event production, we can help you to enhance your e-commerce
Digital Sellers
a team trained in distance selling techniques
Chat technology + livestreaming
market leader and integrated into your ecosystem
Immersive showroom
100% customized, equipped and secure
A PLACE DEDICATED TO LIVE SHOPPING
OUR PERFORMANCES
User satisfaction rate
on conversion rate
response time for digital sellers
A UNIQUE LIVE SHOPPING OFFER
Put a face on your brand
LIVE SHOPPING B2C
Direct-to-consumer
ONE-TO-ONE STREAMS
ONE-TO-MANY STREAMS
LIVE TRAINING B2B
Train, motivate and coach your teams remotely to achieve better sales results
ONE-TO-FEW STREAMS
ONE-TO-MANY STREAMS
OUR PERFORMANCES
LIVE SHOPPING
The health crisis has increased the digital transformation of brands, retailers, and distributors. Major consumer trends that would have taken five years to establish have done so in 9 months. Live Shopping comes to us from China. China is the world’s leading market in this niche and is a country that is eager to consume, with social networks structured around video and a very high level of interaction. As a result, by 2020, 70% of Chinese people have connected to a Live Shopping Stream at least once a month.
In France, this context and the boom of the Chinese social network Tik Tok have strongly influenced the behavior of consumers More and more people are consuming online. E-commerce now represents 13.4% of retail sales. However, barriers to buying remain very present.
Now with the era of “No channel”, consumers are present on all channels and demand the same brand experience everywhere, both online and offline. In 2020, 78% of them regretted the lack of personalized and human advice on the web (Harris Interactive 2020).
The stake in 2021 is thus to humanize the web by transposing everything that the consumer appreciates from the point of sale: personalized advice, proximity, and exchange of human link and service, which cultivates brand preference. With Live Shopping, off- and online shopping have become complementary.
Our GLOBE LIVE SHOPPING offer extends the relationship created in-store and continues to boost sales even during its closing hours!